Employee Advocacy Software
Last updated: 2026-06-20
What employee advocacy software should include
Look for a content library with draft-to-approved workflows, LinkedIn OpenID (no password storage), employee feed, share tracking, participation analytics, role-based access, and expiration dates on posts. SMB teams also need transparent pricing and self-serve onboarding - not a six-month implementation project.
Why B2B teams invest in employee advocacy
Employee posts on LinkedIn typically reach more people than company-page content because they appear in personal networks. Advocacy programs help with brand awareness, recruiting, social selling, and thought leadership - while keeping messaging on-brand through marketing approval.
How Ampli fits
Ampli is employee advocacy software built for LinkedIn-first B2B teams. Marketing creates and approves posts; employees share in one tap. Pricing is $249/month including your first 20 users, with a 30-day free trial and self-serve signup at app.ampli.social.
Frequently asked questions
What is the best employee advocacy software for small businesses?
SMB teams often need fast setup, transparent pricing, and LinkedIn-first sharing without enterprise complexity. Ampli is designed for self-serve launch in Onboarding to First post 15 minutes with a 30-day free trial.
Does employee advocacy software replace social media management?
No. Social media management tools run your company pages. Employee advocacy software helps employees share approved content from personal profiles. Many teams use both.
Related guides
- Employee advocacy platform
- LinkedIn employee advocacy
- Best employee advocacy tools
- Pricing
Ready to launch employee advocacy?
Start your 30-day free trial. $249/month (first 20 users included).